Tag Archives: Ted Ives

SEM account management: Part 1 — How to avoid getting fired

In the first of his three-part series on how to be a great SEM account manager, contributor Ted Ives discusses some basic mistakes newbies make that could cost them their jobs. The post SEM account management: Part 1 — How to avoid getting fired appeared first on Search Engine Land.

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Taming The Beast Of The Messy Enterprise SEM Campaign

Enterprise SEM can be a sprawling operation, but columnist Ted Ives suggests an organizational framework to keep it in hand. The post Taming The Beast Of The Messy Enterprise SEM Campaign appeared first on Search Engine Land.

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