Tag Archives: Stats: General

Search outpaced social for referral traffic last year, driving 35% of site visits vs social’s 26% share of visits

According to a new referral traffic report from Shareaholic, 2017 was the first time since 2014 search owned a larger share of visits over social.

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Merkle Q4 2017: Search ad click growth fell, ad spend rose 23% across Google, Bing, Yahoo

Bing and Yahoo saw search ad spend jump 32 percent over prior year in Q4 among Merkle’s client base. Google spend growth slowed slightly from Q3.

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Merkle Q4 2017: Search ad click growth fell, ad spend rose 23% across Google, Bing, Yahoo

Bing and Yahoo saw search ad spend jump 32 percent over prior year in Q4 among Merkle’s client base. Google spend growth slowed slightly from Q3.

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Insights from our 2017 holiday retail survey

Retail marketers weighed in on what they did differently this holiday season.

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Merkle: Black Friday, Cyber Monday sales from Google paid search up by double digits YoY

Phone sales from search ads continue to play a significant role for retailers.

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New Google link study shows links are as important as ever for ranking well in search

A link study done three years in a row shows how links continue to be a powerful ranking signal and will likely remain that way.

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Merkle: Google paid search spend up 23% in Q2, thanks to non-brand text & shopping ads

Google, Bing Ads and Amazon are all seeing growth in shopping ads.

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Survey: 43% of marketers say 75% of their content isn’t being consumed

Enterprise survey shows big gap between awareness and execution.

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Reviews & other UGC more influential for consumers than search engines & ads [Study]

After ratings and reviews, search engines had the greatest influence on buying behavior.

The post Reviews & other UGC more influential for consumers than search engines & ads [Study] appeared first on Search Engine Land.



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6 key paid search trends from Merkle’s Q1 2017 report

Here’s a look at what’s happening with Shopping ads, expanded text ads, device bidding and more.

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