Tag Archives: SEO: Structured Data & Schema.org

What is GS1 SmartSearch Schema markup and why should e-commerce sites use it?

Contributor Tony Edward explains the new, more advanced schema markup for products called GS1 SmartSearch and how it helps listings gain visibility in the search results.

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Google now wants larger images for AMP articles

Are you getting Google search traffic from the AMP-based top stories carousel? Make sure your images are at least 1,200 pixels wide.

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Technical SEO in the age of semantic search and Google

Contributor Ryan Shelley explains that technical SEO is more important than ever — but for long-term ranking success, understanding how Google processes data is key.

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What’s next for technical SEO?

As web technologies continue to grow and evolve, interest in technical SEO is growing along with it. Columnist Patrick Stox looks ahead to see what advancements are on the horizon and how these may impact technical SEO.

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Bizarre review schema implementation spotlights gaps between Google’s guidelines & how rich results really work

Google has made its review markup guidelines fairly clear and has even issued penalties to sites that utilize spammy or misleading structured data markup. But columnist Andrew Shotland points out that many sites are still violating these guidelines, intentionally or unintentionally.

The post…



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Google warns webmasters not to use misleading event markup

Google can penalize your website if you use event markup in a misleading manner.

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Google Tag Manager now has a native scroll depth tracking plugin

The new feature lets site owners track vertical and horizontal scrolling on their website pages.

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Google adds structured data for subscription & paywalled content for new flexible sampling program

Excited for the new flexible sampling program for Google web search and Google News? Well, make sure you don’t get in trouble for cloaking by using this new structured data.

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Bing now officially supports Fact Check label with ClaimReview markup

About a year after Google began showing fact labels in search, Bing has officially begun showing the label in their own search results.

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Google Image Search adds badges for recipes, videos, products and animated images

Google will now show you if an image in their search results is a GIF or video or recipe with a small little badge on the corner of the image.

The post Google Image Search adds badges for recipes, videos, products and animated images appeared first on Search Engine Land.



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