Tag Archives: SEO – Search Engine Optimization

3 SEO tasks to start 2018 off with a bang

Wondering where to focus your efforts this year in order to gain an edge over your competitors? Columnist Jeremy Knauff has some ideas. The post 3 SEO tasks to start 2018 off with a bang appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

The unique selling proposition: A key element for SEO success

Columnist Fili Wiese explains what a unique selling proposition (USP) is and why every indexable page on your site needs one. The post The unique selling proposition: A key element for SEO success appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Website redesigns: How to retain and improve your SEO

Columnist Marcus Miller explains how to make the most of your website redesign so that you not only preserve your SEO efforts but embrace the new opportunities that come with relaunching a site. The post Website redesigns: How to retain and improve your SEO appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

What’s next for technical SEO?

As web technologies continue to grow and evolve, interest in technical SEO is growing along with it. Columnist Patrick Stox looks ahead to see what advancements are on the horizon and how these may impact technical SEO. The post What’s next for technical SEO? appeared first on Search Engine...

Please visit Search Engine Land for the full article.

Bizarre review schema implementation spotlights gaps between Google’s guidelines & how rich results really work

Google has made its review markup guidelines fairly clear and has even issued penalties to sites that utilize spammy or misleading structured data markup. But columnist Andrew Shotland points out that many sites are still violating these guidelines, intentionally or unintentionally. The post...

Please visit Search Engine Land for the full article.

3 ways to kick-start your SEO in 2018

The new year is a great time to take a step back and review your campaigns to see where you can make improvements. Columnist Casie Gillette shares her ideas for starting off 2018 right with SEO. The post 3 ways to kick-start your SEO in 2018 appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

SEO trends and Google changes to expect in 2018

Columnist Pratik Dholakiya explores current search trends and speculates on where the industry might be headed in 2018. The post SEO trends and Google changes to expect in 2018 appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Moz Won’t Be Updating Their Search Engine Ranking Factors

The last time Moz updated their search engine ranking factors study was over two years ago in August 2015. Well, that might be the last time they ever update it. Moz said on Twitter that they have no plans on updating this study...

YouTube SEO 101

In this comprehensive guide to YouTube SEO, columnist Stephan Spencer explains the fundamentals of YouTube optimization and explains how to increase visibility and rankings for your videos. The post YouTube SEO 101 appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Looking back at 2018 in search: A time traveler’s year in review

What does 2018 have in store for search marketers? Columnist (and time-traveler) Dave Davies pays a visit from the future to share what this year's major search developments will be. The post Looking back at 2018 in search: A time traveler’s year in review appeared first on Search Engine...

Please visit Search Engine Land for the full article.