Tag Archives: SEO – Search Engine Optimization

SMX Advanced session: Mobile-First For The Advanced SEO

How can websites prepare for the mobile-first index? Columnist Greg Gifford recaps a session from SMX Advanced dealing with the impending rollout of Google's new index, which prioritizes mobile content over desktop. The post SMX Advanced session: Mobile-First For The Advanced SEO appeared first on...

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5 must-do technical SEO audit items in 2017

As the search world evolves, so must your technical SEO audits. Columnist Aleyda Solis discusses some new items to add to your audits in order to stay current. The post 5 must-do technical SEO audit items in 2017 appeared first on Search Engine Land.

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‘SEO: The Movie’ aims to trace the rise of internet marketing

Documentary features stories from the early days of SEO, as told by some of the industry's well-known pioneers. The post ‘SEO: The Movie’ aims to trace the rise of internet marketing appeared first on Search Engine Land.

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What link builders really want you to know

Wondering why link building seems to be so much work? Columnist Julie Joyce gives us a glimpse into issues link builders face with clients and webmasters. The post What link builders really want you to know appeared first on Search Engine Land.

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7 changes by Facebook that make it a real local search player

Columnist Wesley Young looks at recent improvements Facebook has made -- and functionality being tested -- that may position the social media giant to compete with Google in the area of local search. The post 7 changes by Facebook that make it a real local search player appeared first on Search...

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What advanced SEOs need to know about algorithm updates

Columnist Casie Gillette recaps a session from SMX Advanced on how to identify and respond to algorithm updates in an era where they are rarely announced or confirmed by Google. The post What advanced SEOs need to know about algorithm updates appeared first on Search Engine Land.

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SEO: The missing piece in brand protection

Columnist Bobby Lyons outlines the ways in which search engine optimization (SEO) is critical in building and defending your brand's reputation online. The post SEO: The missing piece in brand protection appeared first on Search Engine Land.

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Dear Google: 4 suggestions for fixing your massive problem with fake reviews

Columnist and local search expert Joy Hawkins notes that unless Google My Business gets serious about addressing fake reviews, it will suffer a loss of credibility. Here are her suggestions for tackling this ongoing issue. The post Dear Google: 4 suggestions for fixing your massive problem with...

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Setting up and testing AMP for WordPress: A quick 7-step guide

Looking to get started with Accelerated Mobile Pages (AMP)? Columnist Stephanie LeVonne has put together this handy guide for WordPress users. The post Setting up and testing AMP for WordPress: A quick 7-step guide appeared first on Search Engine Land.

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2017 growth hacks: Optimizing organic market share

Columnist Lori Weiman continues her series on search marketing growth hacks with an installment on improving organic search performance. The post 2017 growth hacks: Optimizing organic market share appeared first on Search Engine Land.

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