Tag Archives: SEO: Cloaking & Doorway Pages

How to effectively report competitor spam

Contributor Kaspar Szymanski outlines reasons why submitting a spam report against a competitor practicing “blackhat SEO” can be another tool in your marketing arsenal.

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Tips to troubleshoot your technical SEO

Stumped by a technical SEO issue? Columnist Patrick Stox has some tips and tricks to help you diagnose and solve some common problems.

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Stop overloading your Local SEO content!

Developing content for your local business website is clearly important for search engine optimization, but that doesn’t mean that more content is always better. Columnist Greg Gifford explains and suggests an alternative strategy.

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10 tips for avoiding shady SEO providers

Got a sneaking suspicion the SEO company you hired might not be legit? Columnist Greg Gifford shares his list of red flags to look out for.

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Hacked Content On The Rise: Take SEO Precautions To Protect Your Site

Don’t get penalized due to malware! Columnist Tony Edward discusses the recent uptick in hacked content in search results and provides tips to protect your site.

The post Hacked Content On The Rise: Take SEO Precautions To Protect Your Site appeared first on Search Engine Land.



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Local SEO Landing Pages 2.0

Local businesses attempting to rank in multiple locations may find themselves running afoul of Google’s guidelines if they aren’t careful. Luckily, columnist Marcus Miller has outlined some tips to keep your local landing pages white hat.

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5 Ways Sites Can Dodge Google’s Doorway Page Update

Columnist Andrew Shotland discusses Google’s ranking adjustment dealing with doorway pages and suggests ways that local businesses can avoid getting slammed.

The post 5 Ways Sites Can Dodge Google’s Doorway Page Update appeared first on Search Engine Land.



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Google To Launch New Doorway Page Penalty Algorithm

Google will take algorithmic action on more doorway pages in the near future. The new algorithm adjustment will impact these pages trying to increase their search footprint.

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Google Now Supports Crawling & Indexing Locale-Adaptive Web Pages

Google adds support for web pages that dynamically change their content based on IP origin or language settings.

The post Google Now Supports Crawling & Indexing Locale-Adaptive Web Pages appeared first on Search Engine Land.



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Should You Gate Content? The SEO Implications

Content marketing is the hot topic these days, but lead generation marketers are faced with a conundrum: How do I get the visibility for my content via organic search while at the same time capturing leads? Are SEO and gated content mutually exclusive? There’s no magic answer to this…



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