Tag Archives: Search Engine

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How to Differentiate Fake News from Real News in Social Media by @ADiSilvestro

Being able to define and differentiate between fake news and reputable news is becoming more and more important. Learn all you need to know here.

The post How to Differentiate Fake News from Real News in Social Media by @ADiSilvestro appeared first on Search Engine Journal.

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7 Strategies for Improving AdWords E-Commerce Performance by @wesleyparkerr

Improving your Adwords performance can be tough when you start to hit a ceiling. This is when reviewing your account for areas of improvement and implementing new strategies come into their own. This article will cover seven of the most effective strategies for improving your AdWords performance.

The post 7 Strategies for Improving AdWords E-Commerce Performance by @wesleyparkerr appeared first on Search Engine Journal.

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Google My Business is Now Automating Ownership Conflict Resolution by @MattGSouthern

Google has launched a new feature which gives business owners the ability to streamline the process of reclaiming ownership of their GMB listing.

The post Google My Business is Now Automating Ownership Conflict Resolution by @MattGSouthern appeared first on Search Engine Journal.

Daily Search Forum Recap: March 24, 2017

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...

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When Google Exact Match Isn’t Exact Match… and What It Means in Practice by @AndrewLolk

Google are expanding their machine learning abilities and further diluting the exact match part of exact match keywords in Google AdWords. Learn what this means for your account and what actions you should take, and hear what industry experts really think.

The post When Google Exact Match Isn’t Exact Match… and What It Means in Practice by @AndrewLolk appeared first on Search Engine Journal.

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Google to Give Advertisers More Control Over Where Their Ads Appear by @MattGSouthern

Google has started implementing improvements to its ad policies, ramping up its enforcement of those policies, and providing new controls for advertisers.

The post Google to Give Advertisers More Control Over Where Their Ads Appear by @MattGSouthern appeared first on Search Engine Journal.

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Google Loses Major Advertisers After Ads Appear Next to Extremist Content by @MattGSouthern

Google is losing hundreds of millions in advertising dollars after several major US brands pulled their ads when they started appearing next to offensive and extremist content

The post Google Loses Major Advertisers After Ads Appear Next to Extremist Content by @MattGSouthern appeared first on Search Engine Journal.

Content Attribution: Identifying content that converts

Content may be a critical part of your marketing toolkit, but do you know how it performs against your business goals? Join our digital marketing and data science experts from Cardinal Path and Intel as they demonstrate how to use content attribution – both practically and strategically – as a...

Please visit Search Engine Land for the full article.
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Kelsey Jones Leaving Search Engine Journal by @wonderwall7

Kelsey Jones is leaving Search Engine Journal, effective March 31st.

The post Kelsey Jones Leaving Search Engine Journal by @wonderwall7 appeared first on Search Engine Journal.

SEM account management: Part 3 — How to get more responsibility

Feeling confident in your abilities and looking to take things to the next level? In the final installment in his three-part series on SEM account management, columnist Ted Ives discusses how to get ahead in your career. The post SEM account management: Part 3 — How to get more...

Please visit Search Engine Land for the full article.