Tag Archives: Search Engine Land

Search community mourns loss of veteran link builder Eric Ward

Eric Ward, also known as “Link Moses,” passed away on Monday, October 16, 2017. He was 58 years young. Eric was the first person in the industry that I met who identified himself as a ‘link builder’ and he gave the first comprehensive presentation I ever saw on the topic...

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SearchCap: Penalty guide, Google Tag Manager scrolls & faster images

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Penalty guide, Google Tag Manager scrolls & faster images appeared first on Search Engine Land.

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Our ‘Ultimate Guide to Google Penalties’ launches today

Google penalty notifications - and how to respond to them - continue to be confounding issues for SEOs. Our new guide provides answers and guidance. The post Our ‘Ultimate Guide to Google Penalties’ launches today appeared first on Search Engine Land.

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AdWords adds ‘Days to Conversion’ segmentation for sales cycle insights

Advertisers can see how long it takes users to convert after clicking on an ad. The post AdWords adds ‘Days to Conversion’ segmentation for sales cycle insights appeared first on Search Engine Land.

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Google Tag Manager now has a native scroll depth tracking plugin

The new feature lets site owners track vertical and horizontal scrolling on their website pages. The post Google Tag Manager now has a native scroll depth tracking plugin appeared first on Search Engine Land.

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How blockchain will impact search marketing

Maybe you've heard of blockchain, but why should you care? Contributor Tony Edward describes the dramatic impact the technology could have on digital marketing and advertising. The post How blockchain will impact search marketing appeared first on Search Engine Land.

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SearchCap: Bing ads account linking, scary SEO & duplicate content

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing ads account linking, scary SEO & duplicate content appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Ignoring these 6 SEO strategies could come back to haunt you

Sure, they're scary, but sometimes it's worth putting on a brave front. Contributor Sherry Bonelli demystifies techniques that can yield sweet treats. The post Ignoring these 6 SEO strategies could come back to haunt you appeared first on Search Engine Land.

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Dealing with duplicate content

Of all of the possible SEO problems to tackle, columnist Ryan Shelley says duplicate content is one of the easiest. Learn why, and get the scoop on what you need to do. The post Dealing with duplicate content appeared first on Search Engine Land.

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