Tag Archives: Search Ads: Mobile Search

Apple expanding successful Search Ads to three new English-speaking markets

Ads will begin serving in the UK, Australia and New Zealand on April 25. The post Apple expanding successful Search Ads to three new English-speaking markets appeared first on Search Engine Land.

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Patent 2 of 2: How Google learns to guide purchasing decisions

In a follow-up to his last article, columnist Dave Davies explores a Google patent on guided purchasing, which describes how smartphone behaviors and user data could be used to predict and direct purchase behavior. The post Patent 2 of 2: How Google learns to guide purchasing decisions appeared...

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AdWords IF functions roll out for ad customization as Standard Text Ads sunset

IF functions arrive to let advertisers customize ads based on device and retargeting list membership. The post AdWords IF functions roll out for ad customization as Standard Text Ads sunset appeared first on Search Engine Land.

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Google testing new look for local inventory ads in place of local pack

The test is another effort to monetize local queries on mobile. The post Google testing new look for local inventory ads in place of local pack appeared first on Search Engine Land.

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Retailers testing Google Maps mobile Promoted Places ads include MAC Cosmetics, Starbucks, Walgreens

The promoted pins in Google Maps are being tested on Android devices. The post Retailers testing Google Maps mobile Promoted Places ads include MAC Cosmetics, Starbucks, Walgreens appeared first on Search Engine Land.

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Google formally changes AdWords price extension format to swipeable cards

Price extensions are also rolling out for more languages and currencies. The post Google formally changes AdWords price extension format to swipeable cards appeared first on Search Engine Land.

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Search ads generated 50 percent of digital revenue in first half of 2016

Mobile was the driver of overall growth, with mobile search ad revenue approaching desktop levels. The post Search ads generated 50 percent of digital revenue in first half of 2016 appeared first on Search Engine Land.

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Bing Ads releases Expanded Text Ads globally

Advertisers can create new Expanded Text Ads in Bing Ads or import them from Google AdWords. The post Bing Ads releases Expanded Text Ads globally appeared first on Search Engine Land.

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Google AdWords click-to-text message extension is coming out of beta

With the new mobile ad extension, users will be able to connect with advertisers via SMS. The post Google AdWords click-to-text message extension is coming out of beta appeared first on Search Engine Land.

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Google expanded text ads are live, and device bidding & responsive ads for native roll out

Standard text ads will no longer be accepted as of October 26. The post Google expanded text ads are live, and device bidding & responsive ads for native roll out appeared first on Search Engine Land.

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