Here is a recap of what happened in the search forums today…
Contributor Christine Churchill sat in on one of the AMP sessions at SMX West and shares the detailed and contrasting perspectives the panelists plus one Google engineer have on using AMP.
The post AMP: Do or die? Session recap from SMX West appeared first on Search Engine Land.
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Here’s a recap of AdWords attribution models and what you can expect when you use them.
The post AdWords Attribution: Give Your Clicks Some Credit! by @GrpTwentySeven appeared first on Search Engine Journal.