Tag Archives: promotion

The lowdown on driving app downloads with Universal App campaigns

Google’s Universal App campaigns use machine learning to automate app promotion. Columnist and Googler Matt Lawson goes under the hood to help you understand and master these campaigns. The post The lowdown on driving app downloads with Universal App campaigns appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Google AdWords Editor Version 12.2 Adds More Features

Google AdWords quietly released an update to the AdWords Editor, they are now at version 12.2 which brings Gmail asset-based ads, full support for promotion and video extensions...
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How to Evaluate Content Promotion Performance on Social Media by @alextachalova

Trying to measure the effectiveness of your content promotion efforts on social media? Here's a simple guide.

The post How to Evaluate Content Promotion Performance on Social Media by @alextachalova appeared first on Search Engine Journal.

SearchCap: Google AMP requirements, AdWords promotion extensions & smart speakers

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AMP requirements, AdWords promotion extensions & smart speakers appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Google rolls out AdWords promotion extensions, custom intent audiences & ad variations for testing

The new features are all available in the new AdWords interface. The post Google rolls out AdWords promotion extensions, custom intent audiences & ad variations for testing appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.
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10 Hacks That Can Skyrocket Your Content Promotion by @alextachalova

Make your content promotion activities more successful. Use these effective hacks to get in front of your target audience.

The post 10 Hacks That Can Skyrocket Your Content Promotion by @alextachalova appeared first on Search Engine Journal.

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The One Tip That Will Help Your Blog Posts Get 100x More Views by @seo_travel

Too many people publish their content and cross their fingers hoping for thousands of shares that never come. The key stage that most people forget is intelligent promotion, and this post tells you exactly what you need to do before you hit publish to maximise your content's reach...

The post The One Tip That Will Help Your Blog Posts Get 100x More Views by @seo_travel appeared first on Search Engine Journal.

Google local knowledge panel testing promotion box

Google is testing a new Google local knowledge panel layout with owners promotions. The post Google local knowledge panel testing promotion box appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Link building is (specialized) marketing

Columnist Andrew Dennis explains how link building is built on the same fundamental principles as effective marketing: thorough research, strategic promotion, carefully crafted messaging and sustained effort. The post Link building is (specialized) marketing appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

SearchCap: AdWords price and promotion extensions & a Google Doodle

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AdWords price and promotion extensions & a Google Doodle appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.