Tag Archives: Link Building Tips & SEO

Google: There Is Value In Broken Link Building

Broken link building is when you find links that lead to broken 404ed pages and then ask those webmasters to update the link with a link to your page, which has up to date and relevant information. It is doing a service to the site that is linking to a dead link, which is bad for users...

A Scholarship Business Based On Links Has Shut Down

Marie Haynes (Marie_Haynes) via Jon Cooper (@PointBlankSEO) posted on Twitter a screen shot of a business that banked on getting links from colleges...

Google: Don’t Build Links From Google Sheets

I think I've seen it all, covering search for over 13 years but every day, I learn a bit more. I spotted a conversation on Twitter where someone asked Google's John Mueller if they can use Google Sheets to build links...

Google: Use Nofollow When Linking To Bad Sites

Google's Gary Illyes said this morning on Twitter that it makes sense to use the nofollow link attribute when you link to bad sites. Sometimes when I cover stories here, I have to link to examples of really bad sites...

Google: Directories Often Not The Right Way To Build Links

On Friday, Google's John Mueller and Gary Illyes both made stern comments about directory links. Gary's was the most telling...

Google: Links From Adult Sites Are Not Spammy Or Problematic

John Mueller from Google said on Twitter that links from adult or pornographic sites are not automatically considered spam by Google. In fact, he said they are not always even problematic for your site's rankings...

Having Issues With Your Google Disavow File? Upload One Line At A Time

Like it or not, many SEOs use the disavow backlinks feature within Google which launched in 2012 mostly based on webmaster feedback. But sometimes the disavow file can cause a headache for webmasters...

Where Did DoFollow Come From?

In mid-January 2005, Google pushed out the nofollow attribute to give webmasters a way to tell Google that this link does now count. Shortly after, SEOs and webmasters started to go on a "dofollow" campaign...

Are You A Link Disavower? Take Our SEO Poll

There are people I know who spend their days disavowing links and there are people I know who refuse to every disavow a link. A WebmasterWorld thread has one webmaster saying that now SEOs are no longer, in general disavowing links...

Better Business Bureau Nofollows Links To Businesses

The folks over at WebmasterWorld have noticed that the Better Business Bureau has nofollowed links to their verified and trusted businesses. I confirmed this by spot checking my BBB listing and the link to my company web site is indeed nofollowed...