Imagine instead of seeing your web site address, i.e. domain.com listed in the Google search results for your brand name, instead you see an IP address listed. I am sure some of you have stumbled across this in the past…
Following an article on Google crawling from non-U.S. IP addresses, this columnist tests the Locale-Adaptive Testing Tool across 13 different languages and 18 different countries.
Pages can be designed to adapt to a user’s specific location, showing different content to users in different parts of the world. While these types of pages are great for searchers in different countries, they presente crawling changes for Google. Since Googlebot uses US IP addresses, it may not be indexing all content on location-adaptive pages. To combat this challenge Google has introduced improvements to Googlebot that will give it the ability to detect when its crawling location-adaptive pages. These improvements include geo-distributed crawling, and language-dependent crawling. With geo-distributed crawling, Googlebot would start crawling a page using IP addresses that […]
The post Google Improves Crawling and Indexing of Location-Adaptive Pages by @mattsouthern appeared first on Search Engine Journal.
Forever, Google said to treat Google’s crawlers, GoogleBot, as you would any searcher or user accessing your site from the United States. But now this is going to change because Google may crawl your site from IP addresses outside of the US and also may crawl your site with language settings outside of English-US.