Tag Archives: Instagram

Search in Pics: Green GoogleBot, Google swings & hammock & a mini Google pool

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google mini pool: Source: Instagram Google swings: Source: Instagram Google...

Please visit Search Engine Land for the full article.
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How to Get More Engagement on Instagram [Webinar Recap] by @rinadianewrites

SEJ Executive Editor Kelsey Jones joined SEJ ThinkTank on March 8th to explore how you can get more engagement on Instagram. Check out this webinar recap for takeaways from her presentation, including a full video and slides.

The post How to Get More Engagement on Instagram [Webinar Recap] by @rinadianewrites appeared first on Search Engine Journal.

Search in Pics: Google sleep capsules, YouTube control room & golden Android figurine

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. YouTube control room at the Google Moscow office: Source: Instagram Google...

Please visit Search Engine Land for the full article.

Search in Pics: Google cigar box guitar, branded airplane head covers & a skateboard

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google cigar box guitar: Source: Instagram Google Cloud umbrella: Source:...

Please visit Search Engine Land for the full article.

Search in Pics: Google indoor clouds, Bing heart balloon & stroopwafels

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Indoor clouds at Google’s office: Source: Instagram Google sleeping...

Please visit Search Engine Land for the full article.
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41% Put Hashtags at the End of a Post [DATA] by @sayscaitlin

Everyone knows what hashtags are in 2017. They're used constantly, particularly on the platforms Twitter and Instagram. But where should they go?

The post 41% Put Hashtags at the End of a Post [DATA] by @sayscaitlin appeared first on Search Engine Journal.

Search in Pics: Google vintage office, embedded wall offices & hamburger bean bag

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google hamburger beanbag chair: Source: Instagram Google roosters: Source:...

Please visit Search Engine Land for the full article.
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Last Month in Social Media: January 2017 by @thebigdebowski

It's a new year and with it comes various updates in the social media world.

The post Last Month in Social Media: January 2017 by @thebigdebowski appeared first on Search Engine Journal.

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Four most interesting search marketing news stories of the week

Welcome to our weekly round-up of all the latest news and research from the world of search marketing and beyond.

This week, Instagram Stories is draining the life from the very Snapchat feature that inspired it; publishers are losing patience with walled gardens; and paid ads may soon be coming to voice search – what does this mean for the user experience?

Ads are now a billion-dollar business for Amazon

Yesterday, Amazon released its fourth-quarter earnings report for 2016, disappointing members of Wall Street with revenue that was lower than some had estimated.

But buried within the report was data which suggested that Amazon’s efforts to become a larger player in the digital advertising world are gaining steam. Al Roberts reported on the news for ClickZ this week, and considered how much further Amazon’s ad business might be able to go.

Instagram Stories might be killing Snapchat Stories

In a painfully ironic turn of events, the much-derided Instagram knock-off of Snapchat Stories might actually be killing the original. Al Roberts reported for ClickZ on how the usage of Snapchat Stories has declined significantly since Instagram launched its own version of the feature.

According to Nick Cicero, who runs creative studio and social analytics platform Delmondo, “from August to November 2016, the average unique viewers per Snapchat Story has decreased about 40%.”

Just this week, Snapchat’s parent company Snap Inc. filed for an Initial Public Offering of $3 billion, setting in motion what could be the biggest tech flotation in years, and revealing surging sales as well as some significant losses. If this trend of declining interest in Snapchat’s features continues, the latter may win out over the former. But if Snap’s moves to evolve its business beyond the Snapchat app are successful, the company will soon have bigger fish to fry.

Is Facebook Instant Articles a flop for publishers?

In May 2015, Facebook launched Instant Articles, a way for publishers to create “fast, interactive articles on Facebook” – as long as they are published within Facebook’s walled garden.

Less than two years on, publishers are waking up to the fact that Instant Articles may not necessarily be the best deal for them. According to a report published by Digital Content Next, some publishers are starting to scale back their use of Instant Articles, citing restrictions on the number and kinds of ads they can incorporate into their content. This in turn is making it harder for them to drive revenue, especially in comparison to their own websites.

The report also indicates that content publishers may be losing patience with walled gardens of every kind, as Snapchat’s Discover is seen as holding “little to no short-term financial interest” to publishers.

The future of voice search, and monetising the map

Voice search is one of the biggest and potentially most revolutionary trends currently dominating the search industry, and was a major focus of Mary Meeker’s Internet Trends report for 2016. This is particularly true for local search, as voice searches are frequently “near me” queries carried out on a mobile device when users are out and about.

Until now, voice search has remained un-monetised; but that could all be about to change. Columnist Brian Smith took a look at how this might come about, as well as the potential pitfalls of paid voice search, over on Search Engine Land.

Search in Pics: Warrior helmet, Google auto rickshaw & colorful lockers

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google warrior helmet: Source: Instagram Google lockers: Source: Instagram...

Please visit Search Engine Land for the full article.