Tag Archives: Google: SEO

Head Of Google’s Web Spam Team Matt Cutts Is Going On Leave

Google’s Matt Cutts – who holds the title of “distinguished engineer” — is taking a break from his duties as Google’s chief web spam fighter. Cutts has announced on his personal blog that he’s taking leave through October. It will be the longest break Cutts...

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What Local Business Leaders Must Know About Search Engines And SEO

When I write about SEO and business success, I often realize that I’ve touched upon a point that merits a column of it’s own. This is one such column. It will focus on the fact that online and offline marketing have grown inextricably codependent — especially for local businesses....

Please visit Search Engine Land for the full article.

What Local Business Leaders Must Know About Search Engines And SEO

When I write about SEO and business success, I often realize that I’ve touched upon a point that merits a column of it’s own. This is one such column. It will focus on the fact that online and offline marketing have grown inextricably codependent — especially for local businesses....

Please visit Search Engine Land for the full article.

Google Hits Poland Again With Link Network Penalties

Four months after Google’s first link network penalty in Poland, Google has targeted an additional two Polish link networks this morning. Google’s Karolina Kruszynska, a spam fighter, posted on Twitter that the most recent wide spread manual action targeted two link networks in Poland:...

Please visit Search Engine Land for the full article.

Former Googler: Links That Change Are Trusted Less By Google’s Algorithms

A former member of the Google search quality and web spam team, Pedro Dias, said publicly on Twitter yesterday that “Google is less likely to trust a link once it has changed from the first time it was seen.” So if you changed the anchor text or URL path of the link, the value and...

Please visit Search Engine Land for the full article.

Google Notifying Publishers For Right To Be Forgotten Removals

Now that Google has been removing results from the European versions of Google in response to the EU’s Right To Be Forgotten requirements, many webmasters are now receiving notifications of these removals. Last night, around 10 p.m. EST, I received a notification for a site I have verified...

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Breaking Down Page Speed Events For SEO Gain

It's important to get clear the value of changes in terms of SEO impact before allocating in-demand tech time to work on fixes. To throw up just one example: if your page returns in less than one second what impact will fixing render-blocking CSS have on absolute page load times?

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Google Webmaster Tools Beta International Targeting Reports

Google is currently beta testing a new international targeting report within Google Webmaster Tools. The new International Targeting report is designed to help webmasters who have international sites and use href lang markup understand common mistakes and learn what errors they need to fix, in...

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Google: Redirecting A Penalized Site To Penalty Free Site Likely Won’t Negatively Impact The Site

On Friday, Google’s John Mueller answered a question I proposed in a Webmaster/Search Helpdesk Hangout about the issues around a penalized site being redirected to an unpenalized site. The question was: What if a competitor takes a site that has a severe penalty and 301 redirects it to my...

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PR Newswire’s Answer To Their Google Panda Troubles: Taking Action On Press Release Spammers

When Google released its most recent modification to the Panda algorithm, Panda 4.0, on May 20th, one of the sites reportedly hit hard by the update was the large press release distribution company, PR Newswire. The company’s answer to recover from the algorithmic penalty is to “take...

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