Tag Archives: Google: Accelerated Mobile Pages / AMP

Google extends olive branch to publishers, lays out new focus on subscriptions

The corporate-level commitment to subscription programs comes as executives acknowledge the challenges publishers have been facing. The post Google extends olive branch to publishers, lays out new focus on subscriptions appeared first on Search Engine Land.

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Google testing blue ‘instant’ AMP label in the search results

Google tries going blue with the AMP label, testing the word "instant" over "AMP." The post Google testing blue ‘instant’ AMP label in the search results appeared first on Search Engine Land.

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Google releases a variety of Accelerated Mobile Pages Project (AMP) updates: scrolling animations, video analytics, fluid ad support

The scope and feature list of the open-source project continue to expand. The post Google releases a variety of Accelerated Mobile Pages Project (AMP) updates: scrolling animations, video analytics, fluid ad support appeared first on Search Engine Land.

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AMP links at large: What’s a publisher to do?

If you're a publisher that's implemented Accelerated Mobile Pages (AMP), you've likely seen views on those pages coming from some unexpected sources. Contributor Barb Palser explains how AMP links get shared from a variety of platforms. The post AMP links at large: What’s a publisher to do?...

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Google rolling out support for AMP landing page in AdWords search campaigns globally

All advertisers will be able to point mobile search text ads to Accelerated Mobile Pages. The post Google rolling out support for AMP landing page in AdWords search campaigns globally appeared first on Search Engine Land.

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Google Analytics adds feature to unify users to Google AMP Cache pages & non-AMP pages

The AMP Client ID API requires a simple code change to unify users who visit an AMP page from Google mobile search and also view non-AMP pages. The post Google Analytics adds feature to unify users to Google AMP Cache pages & non-AMP pages appeared first on Search Engine Land.

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Google officially adds AMP based featured snippets to mobile search results

Now AMP pages can rank in Google's position zero but Google says AMP is still not a ranking factor. The post Google officially adds AMP based featured snippets to mobile search results appeared first on Search Engine Land.

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Take the Search Engine Land AMP (Accelerated Mobile Pages) survey

Take our brief survey and tell us about how you/your clients are approaching adoption of Google's mobile framework The post Take the Search Engine Land AMP (Accelerated Mobile Pages) survey appeared first on Search Engine Land.

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Will iOS 11 help solve Google’s AMP (Accelerated Mobile Pages) URL problems?

Tests using Safari on iOS 11 beta 7 show URLs are converted back to original when saving or sharing to apps via Share Sheet. The post Will iOS 11 help solve Google’s AMP (Accelerated Mobile Pages) URL problems? appeared first on Search Engine Land.

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Google announces AMP speed and viewability enhancements for ads

Utilizing "Fast Fetch" ad request and rendering, ads served on AMP (Accelerated Mobile Pages) will now be faster, and potentially will improve viewability rates. The post Google announces AMP speed and viewability enhancements for ads appeared first on Search Engine Land.

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