Tag Archives: conversion

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7 Ways to Boost Your Conversions Through Social Media by @malleeblue

Here are seven strategies you can develop for your own industry in order to boost conversion through social media marketing.

The post 7 Ways to Boost Your Conversions Through Social Media by @malleeblue appeared first on Search Engine Journal.

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Google AdWords ‘Days to Conversion’ Shows How Long it Will Take an Ad to Convert by @MattGSouthern

A new report in Google AdWords shows how long it will take users to convert after clicking on an ad.

The post Google AdWords ‘Days to Conversion’ Shows How Long it Will Take an Ad to Convert by @MattGSouthern appeared first on Search Engine Journal.

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5 Disasters in Checkout that Destroy Conversion Rates by @shane_barker

These drastic checkout mistakes can destroy your conversion rate. Here are ideas for how to tackle each of these issues.

The post 5 Disasters in Checkout that Destroy Conversion Rates by @shane_barker appeared first on Search Engine Journal.

Quality score in 2017: Should you care?

Contributor Jacob Baadsgaard dispels the notion that a great quality score automatically leads to great conversion rates and suggests how to best prioritize your optimization efforts. The post Quality score in 2017: Should you care? appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Bing Ads Offline Conversion Imports

A couple weeks ago, Bing posted on their Bing Ads blog about a new feature to allow you to import your offline conversion data into Bing Ads. Then Bing pulled the blog post. They reposted it a few days later...

Bing Ads rolling out offline conversion imports to capture impact of ads on offline sales

Advertisers can upload offline conversion data from their CRMs into Bing Ads. The post Bing Ads rolling out offline conversion imports to capture impact of ads on offline sales appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Report: The future of paid-search marketing is machine learning and AI

Machine learning-optimized campaigns saw 71 percent better conversion rates and lower CPCs than those not using it. The post Report: The future of paid-search marketing is machine learning and AI appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.
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Ranking #1 is Pointless – Here’s Why Your SEO Goal is Leads, Not Rankings by @gmehrguth

Learn why your SEO goal should be leads instead of rankings and how you can boost your conversion rates.

The post Ranking #1 is Pointless – Here’s Why Your SEO Goal is Leads, Not Rankings by @gmehrguth appeared first on Search Engine Journal.

Site optimization or traffic optimization: Which delivers better results?

Knowing where to invest in online marketing is crucial for search marketers with limited budgets and resources. Columnist Jacob Baadsgaard explores whether you're better off investing in higher-quality traffic or conversion optimization. The post Site optimization or traffic optimization: Which...

Please visit Search Engine Land for the full article.

How to test and perfect nearly everything in PPC

Every successful advertiser knows that great headlines, powerful ad copy and compelling calls to action are the keys to conversion. But the only way to know that your ads are as effective as possible is to constantly test and refine them, to make sure they thoroughly resonate with your target...

Please visit Search Engine Land for the full article.