Tag Archives: Channel: SEO

The Importance Of XML Sitemaps In The Age Of Panda

Columnist Janet Driscoll Miller reminds us that in an age of content syndication, a well-maintained XML sitemap is key to establishing your site as the original source of your content.

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SPONSOR MESSAGE: How to Turn One Piece of Content into 100

At the core, content repurposing is the act of taking a single piece of content and tailoring it for delivery to multiple channels. Download this white paper from Oracle to learn the fine art of repurposing content for relevancy and reach.

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3 Keys To Understanding Your SEO Needs

Many businesses know they need search engine optimization, but they don’t know much more beyond that. Columnist Casie Gillette has tips for determining the specifics.

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How Big Is Google’s Mobile-Friendly Algorithm? Bigger Than Panda Or Penguin

Google’s Zineb Ait Bahajji is quoted as saying at SMX Munich the upcoming mobile-friendly algorithm will impact more sites than their Panda or Penguin algorithms.

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What’s The State Of Link Building For SEO In 2015 & Beyond?

The rules regarding link building are seemingly always changing, so columnist Jayson DeMers lays out thoughts about what’s safe, what isn’t, and how you can hedge your bets.

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Google To Launch New Doorway Page Penalty Algorithm

Google will take algorithmic action on more doorway pages in the near future. The new algorithm adjustment will impact these pages trying to increase their search footprint.

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8 Tools For Google Penalty Recovery

Have you been hit by a penalty, or perhaps suspect as much? If so, columnist Chris Marentis recommends these diagnostic tools for identifying, assessing, and fixing site issues.

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Bing Puts March Madness Bracket In Search Results, Predicts Kentucky To Win Championship

Search results include complete men’s college basketball tournament bracket, along with Bing’s game-by-game predictions.

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The Evolution Of Google SERPs: Three Key Takeaways From SMX West 2015

We all know search engine results pages look different these days. Contributor Adam Dorfman shares information from experts that quantifies the difference and explains how marketers can cope.

The post The Evolution Of Google SERPs: Three Key Takeaways From SMX West 2015 appeared first on Search…



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Google To Sunset Webmaster Tools API Version One On April 20th

Google is dropping support for the original Webmaster Tools API, which means you can no longer obtain keywords from the content reports within Google API starting April 20th.

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