Tag Archives: Channel: SEO

Developing content for the customer journey

Columnist Bobby Lyons explains why SEOs must move away from "SEO content" and start thinking about content that meets users' needs throughout the buyer journey. The post Developing content for the customer journey appeared first on Search Engine Land.

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How long does reputation management take?

Columnist Chris Silver Smith discusses the factors that affect the time it takes to clean up online content that damages your name or reputation. The post How long does reputation management take? appeared first on Search Engine Land.

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Google Search Analytics report now breaks down job listings & details results

New filters have been added to the search appearance tab in the Google Search Analytics report for job listings. The post Google Search Analytics report now breaks down job listings & details results appeared first on Search Engine Land.

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Google Search Console average impression data change is not a bug, it is a reporting change

It's not a bug, it is a new feature, says Google, referring to the change in some of the metrics reporting in the Search Analytics tool. The post Google Search Console average impression data change is not a bug, it is a reporting change appeared first on Search Engine Land.

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Did you know? Google sees JavaScript links you don’t

Columnist Kyla Becker explains how poor visibility into JavaScript backlinks can impact webmasters' ability to keep a clean backlink profile. The post Did you know? Google sees JavaScript links you don’t appeared first on Search Engine Land.

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Google asks some searchers to tag movies with critic statements

Google is experimenting with a new movie feature to let searchers tag videos. The post Google asks some searchers to tag movies with critic statements appeared first on Search Engine Land.

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Why mistakes make you a better link builder

Worried about making mistakes as a link builder? Columnist Julie Joyce describes 11 of the worst ones she's seen and discusses how making mistakes helps you build better links. The post Why mistakes make you a better link builder appeared first on Search Engine Land.

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What I learned from the Danny Sullivan/Gary Illyes keynote at SMX Advanced

Columnist Eric Enge breaks down the "AMA With Google Search" session at SMX Advanced, where Search Engine Land founding editor Danny Sullivan interviewed Webmaster Trends Analyst Gary Illyes from Google. The post What I learned from the Danny Sullivan/Gary Illyes keynote at SMX Advanced appeared...

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Google Search Console may have a bug with the average position metric

If your metrics have gone awry since July 13, don't panic. It may just be a bug. The post Google Search Console may have a bug with the average position metric appeared first on Search Engine Land.

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Google beta testing brand-new Google Search Console design

Check out these screen shots of the new Google Search Console user interface. The post Google beta testing brand-new Google Search Console design appeared first on Search Engine Land.

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