Tag Archives: Channel: Mobile

Google Now is dead, long live ‘the feed’

Google is killing the 'Google Now' name but improving the underlying functionality to make it more controllable, engaging -- and searchable. The post Google Now is dead, long live ‘the feed’ appeared first on Search Engine Land.

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Study argues Google Home 6X ‘more effective’ than Alexa, but will consumers care?

Amazon's assets, including distribution, brand loyalty, aggressive pricing and a more diverse product mix could trump Google Home's better performance. The post Study argues Google Home 6X ‘more effective’ than Alexa, but will consumers care? appeared first on Search Engine Land.

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SMX Advanced session: Mobile-First For The Advanced SEO

How can websites prepare for the mobile-first index? Columnist Greg Gifford recaps a session from SMX Advanced dealing with the impending rollout of Google's new index, which prioritizes mobile content over desktop. The post SMX Advanced session: Mobile-First For The Advanced SEO appeared first on...

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Pinterest’s Lens update adds a Snapchat-style look and a fashion sense

Pinterest is making its image-scanning visual search tool easier to use and more useful for outfit ideas. The post Pinterest’s Lens update adds a Snapchat-style look and a fashion sense appeared first on Search Engine Land.

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Searching for a call analytics platform?

Enterprise Call Analytics Platforms: A Marketer’s Guide from Martech Today is your source for the latest call analytics information as seen by industry leaders, vendors and their customers. Included in this 39-page report are profiles of 12 leading call analytics vendors, pricing charts,...

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No more ‘OK Google’: Cortana can now be the default assistant on Android

It's Cortana you'll get when you long-press on the home button. The post No more ‘OK Google’: Cortana can now be the default assistant on Android appeared first on Search Engine Land.

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Is AMP the answer to format fragmentation?

Columnist Barb Palser makes the case for Facebook and other platforms to adopt Accelerated Mobile Pages. The post Is AMP the answer to format fragmentation? appeared first on Search Engine Land.

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WSJ: How Siri went from virtual assistant market leader to laggard

Internal cultural issues and employee departures have impacted Siri's evolution. The post WSJ: How Siri went from virtual assistant market leader to laggard appeared first on Search Engine Land.

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Learn best practices for mobile search and in-store sales

Today’s consumers research products on the go, using their smartphones to find and choose at which nearby business to make a purchase or eat a meal. Most visit the store they select on the same day. Yet most marketers can’t – or don’t – optimize their digital presence or measure the impact of their...

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Mobile Marketing vs. In-Store Sales: Help! What’s the Correlation?

Today’s consumers research products on the go, using their smartphones to find and choose at which nearby business to make a purchase or eat a meal. Most visit the store they select on the same day. Yet most marketers can’t – or don’t – optimize their digital presence or measure the impact of their...

Please visit Search Engine Land for the full article.