Tag Archives: Channel Industry

10 Reasons To Attend SMX East, Sept. 30-Oct. 2 in NYC

We get it. You’re responsible for increasing site traffic, sales and ROI. You cope with constant algorithm updates (Penguin/Panda/Pigeon, oh my!). Evaluate new ad formats and platforms. And test, test and test again to maximize conversions. Your continued success depends on keeping up. That’s why...

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Search In Pics: GooglePlex Fire, Driving A Self Driving Car & Google Trophy

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. The Only Way To Drive A Google Self Driving Car: Source: Google+ GooglePlex...

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Search Marketing Expo – SMX East Early Bird Rates Expire Soon. Register Now!

Join the most accomplished search marketers in the world at SMX East, Sept. 30-Oct. 2 in NYC. The conference will feature three days of tactic filled sessions, networking opportunities, a keynote with BuzzFeed’s CEO & Founder, Jonah Peretti, and much more. See the agenda. Early Bird...

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Live @ SMX East: Creating, Testing And Optimizing Paid Search Ads

Think you know everything about Google AdWords or Bing Ads? Have all the best practices nailed, are a master of match types, and have encyclopedic knowledge about gaining the upper hand when sparring with the quirky idiosyncrasies of bidding, scheduling and conversion optimization? Think again. As...

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Google Management Lessons Book Coming From Eric Schmidt

Google Executive Chairman Eric Schmidt and former Google SVP Jonathan Rosenberg have written a new book called How Google Works. Not yet published but available for pre-order, it’s a wide-ranging discussion of corporate management drawing upon the lessons the two men learned over a decade at...

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Live @ SMX East: Deconstructing Pigeon, Google’s New Local Search Algorithm

If the changes going on in local search are giving you a headache, you’re not alone. For example, Google’s Pigeon update is a newly released algorithm to provide more useful, relevant and accurate local search results that are tied more closely to traditional web search ranking signals. The core...

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SMX East Preview: What’s New & Why You Should Attend

Our annual Search Marketing Expo – SMX East is less than two months away, and it’s shaping up to be an exceptional show. We’ve developed a ton of new content for the conference to keep you current with the latest tactics, tools and techniques. What’s New In SEO A better question...

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Search In Pics: Google Cookie Tower, Android Framed & Google Whiskey Delivery

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Whiskey Delivery Via Telepresence Robot: Source: Google+ Cup Cakes...

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UK House Of Lords Condemns Right To Be Forgotten

The House of Lords in the UK has little power in government or policy making except at the margins. Similarly, the British upper house’s recent condemnation of the European Right to Be Forgotten (RTBF) will have little practical impact in the UK or across Europe. Still it’s a dissenting...

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Spanish Law To Force Google To Index And Pay For Local News

There’s a basic feeling among traditional news publishers throughout Europe, and among some in the U.S., that Google has benefited enormously from their content but failed to offer anything in return. Furthermore, many publishers see Google as directly responsible for the decline of their...

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