Tag Archives: Brian Patterson

Is the featured snippet bubble bursting?

What’s going on with featured snippets? Columnists Brian Patterson and Chris Long share data which suggests that Google may be testing a reduction in SERP answer boxes.

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6 web properties you can use to protect your branded search results (with real examples)

How can you take more control of the SERPs for your brand name, beyond using your own site? Columnist Brian Patterson shares ideas for maximizing positive portrayals of your company on page one.

The post 6 web properties you can use to protect your branded search results (with real examples)…



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5 tools, tips and hacks to maximize your SEO output

Columnist Brian Patterson believes that SEO success depends not only on your knowledge and skills, but on your ability to work efficiently. Check out his five suggestions for increasing SEO productivity.

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Focus on these 5 areas to deliver big results in e-commerce SEO

Need to improve SEO for your large-scale e-commerce site and don’t have the bandwidth to optimize content on a page-by-page basis? Check out these tips from columnist Brian Patterson.

The post Focus on these 5 areas to deliver big results in e-commerce SEO appeared first on Search Engine Land.



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3 next-level Yelp tricks for business owners

Struggling with Yelp reviews? Columnist Brian Patterson shares his tactics for understanding and improving your review score.

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Angie’s List is now free: What this change means for your business

Now that Angie’s List has removed their paywall, business owners may need to incorporate this site into their local SEO strategy. Columnist Brian Patterson explains why.

The post Angie’s List is now free: What this change means for your business appeared first on Search Engine Land.



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Review improvement strategies for franchise and multi-location companies

With local business reviews influencing click-throughs from search (and possibly even local rankings themselves), columnist Brian Patterson notes that large businesses with many locations need to have a strategy for obtaining and managing reviews.

The post Review improvement strategies for…



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