Tag Archives: App Install

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Google AdWords Universal App Campaigns to Replace App Install Campaigns by @MattGSouthern

Google has notified AdWords customers that all app install campaigns will be migrated to Universal App Campaigns later this year.

The post Google AdWords Universal App Campaigns to Replace App Install Campaigns by @MattGSouthern appeared first on Search Engine Journal.

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Bing Ads Introduces App Install Ads in Pilot Program for US Advertisers by @MattGSouthern

Bing Ads has introduced app install ads in a pilot program for all US advertisers.

The post Bing Ads Introduces App Install Ads in Pilot Program for US Advertisers by @MattGSouthern appeared first on Search Engine Journal.

Google May Expand App Install Interstitial Penalty To Sneaky & Deceptive Alternatives

In November 2015, Google launched their App Install Interstitial Penalty which targeted a very specific and niche interstitial add. It was/is easy to get around technically…

Google App Indexing App Install Button Engagement Very Low

Google’s Gary Illyes said in a Google hangout with Stone Template Consulting yesterday that the engagement levels on the App Install button for those app developers who integrated Google App Indexing is very low…

Google Photos App Install Interstitials Are Google Penalty Worthy

As you know, Google warned and then launched the Google App Install Interstitial penalty in early November. The purpose was to provide a better experience for mobile searchers.

But the Google Photos team doesn’t agree…

SearchCap: Google Search Console Updates, App Install Tracking & Knowledge Graph API

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Google Search Console Updates, App Install Tracking & Knowledge Graph API appeared first on Search Engine Land.



Please visit Search Engine Land for the full article.

Google Search Console Analytics Report Now Shows App Install Button Data

Google launched a new report for those who verified their apps with the Google Search Console.

The post Google Search Console Analytics Report Now Shows App Install Button Data appeared first on Search Engine Land.



Please visit Search Engine Land for the full article.

New Google Search Appearance Filter In Search Analytics Report For App Install Buttons

Google’s Zineb Ait Bahajji announced on Google+ that they added a new filter to the Google Search Console report for apps named Search Appearance. This report will show you by keyword and other metrics who clicked the install button for your app…

New Google App Install Ads: One Streams Your App For 60 Seconds For Free

Google has announced two new ad formats for App Install ads, the first one is the coolest, the ability to test an app without downloading it using the app streaming feature we discussed earlier…