Tag Archives: A-Post to MarTech Today

Twiggle offers plug-and-play semantic search to online retailers

Company says its sophisticated search can be implemented without replacement of existing enterprise search. The post Twiggle offers plug-and-play semantic search to online retailers appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Yext files for long-awaited $100 million IPO

Last year the company announced a revenue "run rate" of $100 million. The post Yext files for long-awaited $100 million IPO appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Google makes it easier to see and share publishers’ real URLs from AMP pages

New anchor button enables copy-and-paste of URLs directly to publisher sites. The post Google makes it easier to see and share publishers’ real URLs from AMP pages appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

How machine learning impacts the need for quality content

As Google continues to invest in machine learning technology to help it better understand and parse user queries, columnist Eric Enge emphasizes the need for marketers to continuously improve content quality and user satisfaction. The post How machine learning impacts the need for quality content...

Please visit Search Engine Land for the full article.

How artificial intelligence drives PPC automation

As artificial intelligence starts to play a bigger role in PPC account management, columnist Frederick Valleys believes we must be vigilant about understanding the capabilities of the systems we're relying on. The post How artificial intelligence drives PPC automation appeared first on Search...

Please visit Search Engine Land for the full article.

Where is Santa Claus? Your 2016 guide to Santa trackers from NORAD & Google

Here comes Santa Claus, here comes Santa Claus ... but where exactly is he? Our guide to Santa trackers helps you locate Jolly St. Nick in a flash. The post Where is Santa Claus? Your 2016 guide to Santa trackers from NORAD & Google appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Google will change AMP display to make it easier to find & share publishers’ direct URLs

Change will be to the header in AMP content, expected in early 2017. The post Google will change AMP display to make it easier to find & share publishers’ direct URLs appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Move over, Amazon Echo & Google Home: Here comes Microsoft Cortana

Cortana will be baked into a new smart speaker from Harman Kardon to be released next year, potentially the first of many Cortana-powered devices. The post Move over, Amazon Echo & Google Home: Here comes Microsoft Cortana appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

How and why the SEO tools industry should develop technical standards

Could SEO benefit from a collaborative effort to establish industry standards for SEO software? Contributor Michael King discusses the value this would have -- as well as the challenges it would present. The post How and why the SEO tools industry should develop technical standards appeared first...

Please visit Search Engine Land for the full article.

How Google may be slowing down AMP by not using direct links to publishers

What's in a name? When it comes to AMP, a URL that's not the publisher's may not smell as sweet. The post How Google may be slowing down AMP by not using direct links to publishers appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.