Tag Archives: A-Post to Marketing Land

Google launches cost-per-sale Shopping Actions, unified shopping program across Search, Assistant & Express

In its answer to Amazon, Google’s new umbrella program will extend existing relationships with retailers and enable universal checkout across platforms and devices.

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Search Engine Land’s Community Corner: Charity selected for 2018 Search Engine Land Awards

Mental Health America selected as charity supported by the awards program, in honor of several search community members lost this past year.

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Google says it removed more than 3.2 billion bad ads in 2017

The number of ads Google took down last year for advertising policy violations nearly doubled from 2016, and cryptocurrency ads will soon join the list of forbidden ad types.

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Google Images update: Captions added to images, pulled from the page title tag

To add more context to image results, Google will now display a caption with images in mobile Images search results.

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Google working to integrate AMP benefits into future open web standards

Standardization will allow sites to implement, and benefit from, AMP features without adopting the framework.

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Google AMP team launches ‘Render on Idle’ to load ads faster when browsers sit idle

The feature works automatically with DoubleClick AMP ad tag and for ad networks using Fast Fetch.

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Google Surveys now available in more than 50 countries

Companies can use the free or enterprise paid version to collect consumer insights in more countries.

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Yelp offers new ad customization to advertisers

Advertisers are permitted to pick an image and favorite review or let an algorithm do it for them.

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Google’s antitrust infringement continues ‘unabated’, Google Shopping competitors tell European Commission

Four months in, 19 rivals say too little has changed.

The post Google’s antitrust infringement continues ‘unabated’, Google Shopping competitors tell European Commission appeared first on Search Engine Land.



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Google releases Mobile Scorecard & Impact Calculator tools to illustrate importance of mobile page speed

One tool shows how a site stacks up against the competition on mobile. The other aims to drive home the impact mobile speed can have on the bottom line.

The post Google releases Mobile Scorecard & Impact Calculator tools to illustrate importance of mobile page speed appeared first on Search…



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