Category Archives: SEO

SearchCap: Mobile Search Ad Spend, Mobile PPC & Fun Search Pictures

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Mobile Search Spend Share In UK And Australia Outpaces US Mobile spend and click share in three of the most mature paid search markets – the U.S., UK and...

Please visit Search Engine Land for the full article.

You Autocomplete Me: Should Google Monitor Suggestions?

A Hong Kong court found billionaire Albert Yeung has a right to go ahead with a defamation case against Google after a judge said the search engine has the ability to censor material.

Mobile Search Spend Share In UK And Australia Outpaces US

Mobile spend and click share in three of the most mature paid search markets – the U.S., UK and Australia – increased significantly over the past year. The share of paid search spend allocated to mobile paid search spend in the UK and Australia continued to outpace that of the U.S. The new data,...

Please visit Search Engine Land for the full article.

HTTPS Sites Secure Ranking Boosts in Google

Google announced HTTPS would be used as a signal in its search ranking algorithm. Starting it as a "lightweight" signal, affecting fewer than 1 percent of global queries to give sites "time to switch," Google said the signal may strengthen over time.

Leveraging Data for Better Marketing: An Interview with Chris Golec by @johnrampton

As part of our SEJ interview series, I recently caught up with Chris Golec of DemandBase to discuss the marketing benefits of leveraging data. In the video below, Chris explains how companies are leveraging data to make better marketing decisions. Here are some key takeaways from the video: It’s now about bringing data together that used to sit in different places. Think of all the data that might sit with your ad agency, all the data that sits in your website logs, and all the data that sits in your CRM system. It’s tricky to pull that all together and […]

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Google Change Of Address Tool Does Not Support HTTPS Migration

During the mad rush for all SEOs to migrate from HTTP to HTTPS to get that tiny little boost in their rankings with the new Google HTTPS Algorithm, many noticed a failure within the Google Webmaster Tools Change of Address Tool...

Video Recap of Weekly Search Buzz :: August 8, 2014

This week in search, Google launched a new ranking algorithm/signal, to give a small boost to sites using HTTPS...

Why You Can’t Hide From Mobile PPC

“Mobile is coming.” This Game of Thrones-esque quote has been thrown around a lot this past year, serving as an ominous warning of our mobile-dominated future. However, I’d argue that it’s time to stop talking about mobile in the future tense and bring it to the present: for...

Please visit Search Engine Land for the full article.

SEO Says: I Switched To HTTPS & My Google Rankings Dropped

24 hours ago, Google announced that HTTPS was a ranking signal and SEOS and webmasters, including