All posts by Travis Bernard

How to Use Twitter Lead Gen Cards to Increase Newsletter Sign-ups

Newsletters are an amazing marketing tool, but building a large newsletter audience can be tough. You can run Twitter lead gen cards for free. Just don't promote it, and you never have to pay a dime. Here's how you do it.

5 Reasons to Include Polling in Your Social Media Strategy

Polling is one of the most powerful tools brands can incorporate into a social strategy. Here are five reasons why you should consider adding polling into your next marketing campaign, plus a few recommendations for tools to use for polling.