All posts by barry@rustybrick.com (Barry Schwartz)

The Search Community Lost The Father Of Link Building, Eric Ward, aka Link Moses

Before there was a term called link building, heck, before there was "SEO" - Eric Ward was doing link building. There was a reason he was referred to as Link Moses...

Google Shopping Ads Tests Popup Overlay In Search

Here is an interesting test, spotted by Maulik Panchal on Twitter of Google testing a new format for their shopping ads in search. When you click on them or the show more button...

Google’s John Mueller Comments On PageRank For Internal Links

I am not sure what to make of John Mueller's comments about PageRank related to using the old PageRank model for managing internal link structure. The exchange on Twitter asked Google's John Mueller if the "original PageRank to model internal link weight have any value nowadays...

When Is Voice Query Data Coming To Google Search Analytics?

Four months ago, we reported that Google will be bringing voice query data to Search Analytics within the Google Search Console reporting engine. But when Gary Illyes was asked about it just a week or so ago...

Daily Search Forum Recap: October 18, 2017

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web...

Google Stars Logo To Honor S. Chandrasekhar

Today on Google's home page worldwide is a logo for S. Chandrasekhar, Subrahmanyan Chandrasekhar. He was an Indian American astrophysicist who was awarded the 1983 Nobel Prize for Physics...

Google Ranking Algorithm Same For Top Ten Results As Top Hundred Results

John Mueller of Google said on a Google webmaster hangout at the 38:30 mark into yesterday's hangout that Google uses the same algorithm to rank the first page results that it does for the other pages in their search results...

Google May Stop Crawling Old AJAX Scheme With Escape Fragment URLs Soon

Google's John Mueller said in a webmaster hangout yesterday that soon enough Google may stop crawling and indexing that altogether.